#44 Life – ‘The Wheel of Fortune’


Probability plays a huge part in our life – probably. Humans like to think, in their arrogance, that they are in full control of their own decisions, when in reality we are very easily led and easy to manipulate. This shouldn’t really come as any surprise as marketers don’t spend billions every year for no reason. In fact, marketing departments invest more in persuasion research than any other organisation*.

See, I like to think my favourite football team is Hartlepool United because we were always meant to be together. In reality though, I happened to be raised in a certain part of England with a Dad who likes football. Rather much like some religious folk who believe their God is the right God, as opposed to the God taught to them in a specific geographic location and at a specific time. I suspect if the population of the US happened to grow…

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